Product design for SaaS, fintech and AI products
Updated
Users sign up, look around and never come back.
Your AI feature works, but people don't trust its answers enough to use them.
Support keeps answering the same “where do I find…” questions.
Engineers rebuild the UX in code because the designs don't cover real states.
Four things your team gets: research, flows, a design system and a tested prototype.
Discuss your productInterviews and analytics that show where people get stuck, before anything is redesigned.
The journeys that matter most, mapped end to end and agreed with you.
Reusable components with every state covered, so engineers build each one once.
A clickable prototype checked with real users, fixed before development starts.
Projects where we did exactly this.
Ukrainian backpack and bag brand
View case ↗View case ↗2026
Ophthalmology startup from Austria
View case ↗View case ↗2024AI chatbot for drone teams
View case ↗View case ↗2023
State fund for Ukrainian startups
View case ↗View case ↗2023
Ukrainian leather bags brand
see live ↗see live ↗2026–ongoing
NAUKROOMOnline education intensives
see live ↗see live ↗2022–ongoing
Figmatica is a digital product design agency and UI/UX design studio in Lviv, Ukraine, working with clients in the US and UAE. We work with B2B and AI teams whose product and website have to bring in sign-ups and demos and give investors a clearer story.
Over the past three years we've shipped 50+ websites and products in web design, SaaS and AI product design, EdTech and Web3, from first sketch and UX research to launch. With that work our clients raised funding, got into accelerators and grew conversion.
We work inside your team, with no ticket queue in between. You get a small senior crew of product and UI designers, a project manager and a growth lead. They sit in your Slack, show work every week and stay after launch.
If you're a founder or head of product and need a site that sells this quarter, that's the work we do.
In the press
“Marketing can support our army too.”
Most clients stay for months after the first project, and we end up as the design team behind their core product.
Buyers meet your product in an AI answer first and decide within a minute of landing. We design for both moments.
All 27 reviews on ClutchWorking with them is one of the best experiences I’ve had with a vendor.
Sviatoslav Hnizdovskyi
CEO & Co-Founder
The team consistently delivered on time and was highly accommodating of questions and concerns.
Vitaliy Spivachuk
CEO & Co-Founder
The guys over-delivered and addressed our request changes promptly, resulting in a smooth engagement.
Artem Kuzmych
COO
Every our client says that the main thing that makes them trust us and choose us is our website and its design. So, the result speaks for itself.
Iryna Hurieva
Co-Founder
Even our CEO was incredibly impressed with them as a team.
Roman Zotov
Marketing Director
Their attention to detail and professional integrity stood out.
Igor Gud
Founder
The Figmatica team displays effective project management skills.
Ukrainian Startup Fund
Manager
Five stages. Research finds the problems, flows solve them, and we test the interface before anyone writes production code.
Start a projectInterviews, analytics and a look at competitors to find where people get stuck and why.
The key journeys mapped end to end and agreed with you before any visual design.
Screens built from reusable components, with every state and edge case covered.
A clickable prototype in front of real users, then fixes before development starts.
Build-ready files for your engineers, design reviews during the build and a team that stays on.
Product design: scope, timing and how we work with your team.
Yes. Much of our recent work is AI products: chat and agent interfaces, answers people can check, and controls that keep a person in charge.
Yes. We extend what you have and only rebuild components that block the work, so your engineers don't have to start over.
It depends on the scope. After a short call we give you a timeline and a fixed scope within one business day.
Most clients keep us for months as the design team behind their core product, with the same people who designed it.
